LA-BASED Creative Director, Marketer, Storyteller

Bill Leopold

Bill (he/him) is an award-winning creative leader specializing in content creation for television, film, and sports. A leader first and foremost, he takes the most pride in guiding his team in bringing their creative visions to life.

Currently, Bill is the creative director overseeing HBO and Max’s social and digital presences. His work has been featured in the New York Times, Saturday Night Live, and TODAY, among other outlets.

The Last of Us

Pedro Pascal. Bella Ramsey. Sometimes it’s best not to overthink it.

House Of the dragon

Is it Valyrian or is it Velaryon? Oh, somehow it’s both? Even the cast can’t keep it straight.

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Negroni… Sbagliato… With Prosecco

The drink order heard round the world. This video became the #1 original video post across all HBO Max accounts when it set TikTok (and culture) on fire with over 33m views, 83k+ sound uses, and 2.3m engagements.

Recent Work

NBA In-Season Tournament

What’s the best way to celebrate the launch of live sports on Max and the inaugural NBA In-Season Tournament? Custom Courts.